From the category archives:

Conversion Rates

Nokia secrets – Pay Per Click For Pros: 10 Professional Adwords Ad …

January 1, 2010

Do you struggle to come up with compelling Ad headlines for your pay per click campaigns?

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Adwords Management Should be Professional and Transparent

September 16, 2009

Effective Adwords management is crucial for any Adwords campaign. Make sure that your manager is actively managing your page for high click-though-rates and high conversion rates.

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Advanced AdWords Landing Page Conversion Tactics

September 4, 2009

Getting high clickthrough-rates on your ads is important. It’s key to beating-out the competition and lowering your costs-per-click. However, this focus often misses a far more important number, your conversion rates. Clickthrough-rates are a measure of how much attention you’re…

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